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Problems When Hiring a Website Design Agency or Freelancer

Problems When Hiring a Website Design Agency or Freelancer

Getting a new website is exciting. Thinking about the colours, the styles, the layout, the endless possibilities. It’s understandable that you would want to jump into it feet first and hire an agency or freelancer quickly to build your new website. Before you do, I...

Why You Are Not Attracting The Clients You Want ONLINE

Why You Are Not Attracting The Clients You Want ONLINE

So you own a small service-based business and have been hearing about online or digital marketing for a while now. So far, all your clients have come to you through word of mouth or referrals. By now, you probably have tried to do online marketing for your business on...

The What, When and How of Hiring a Content Manager

The What, When and How of Hiring a Content Manager

To be honest, creating content is a full-time job. To treat it as anything less than is to guarantee other priorities taking precedence over your content marketing efforts, slow (if not completely stalled) content production, and a lack of commitment from your team if...

Importance of Content Marketing for Small Businesses

Importance of Content Marketing for Small Businesses

Content marketing has gone from an exciting new marketing concept to an essential marketing powerhouse for pretty much every business in every industry. If you’ve been asking yourself: “is content marketing important for my business?”, the answer is a resounding YES!...

5 Tips on How to Get Comfortable on Camera

5 Tips on How to Get Comfortable on Camera

Recently, Cisco found that video traffic will account for 82% of global consumer internet traffic by 2022, up from 75% in 2017. That is a powerful statistic that underlines what we already know to be true -- our buyers are spending a vast majority of their time online...

How to Brainstorm Blog Post Ideas

How to Brainstorm Blog Post Ideas

It doesn’t matter what industry you’re in, your buyers want to answer as many of the questions they have about a product, service, or options as possible before they buy, so they can feel confident they’re making an informed purchasing decision they won’t regret...

Types of Blog Content That Help Generate Clients Online

Types of Blog Content That Help Generate Clients Online

"What content should we be creating on our website blog?” This is one of the most common questions I hear as companies begin their journey with content marketing. To answer this question, we must look at things from the perspective of a buyer. In my experience, buyers...

7 Website Myths Limiting Your Business Success

7 Website Myths Limiting Your Business Success

If you believe any of these common website myths you could actually be holding back the success of your own business. Hence in this blog post, I'm going to go over some of the most common small business myths I've heard. I have spoken and worked with many small...